How Marshfield Consulting Uses CLM to Solve Our Own Business Challenges
We believe in the power of Contract Lifecycle Management to deliver tremendous business value, solve problems, and increase efficiency internally—in short, doing for ourselves what we do for our clients every day.
Simply put, we “drink our own Champagne”—and want to share it with you.
CLM at the Heart of Our Operations
We embed CLM into our workflows because it helps us work smarter, faster, and with greater accuracy. Manual, disconnected processes slow down business, introducing inefficiencies that cost time and money. With CLM, we seamlessly integrate essential tools and data, so our operations are as efficient as possible.
Here are some ways CLM makes a real difference for us:
- Seamless Integration: By connecting our CRM and CLM systems, we can view all relevant account, opportunity, and contract data in one place. This allows us to generate contracts quickly and with confidence, knowing that we’re always working with the most up-to-date templates.
- Streamlined Contract Creation: What used to take 30 minutes now takes just 30 seconds for standard contracts. With sophisticated templates, we can auto-generate contracts for recurring services, eliminating manual tasks and reducing human error.
- Faster Approvals & Reviews: For more complex agreements, our CLM system streamlines internal review and negotiation, utilizing AI to identify non-standard language. This leads to faster decision-making and ensures contracts get signed and finalized without unnecessary delays.
By reducing cycle times and increasing efficiency, CLM allows us to focus on what matters most—delivering value to our clients and building lasting relationships.
Data-Driven Decision Making
Another key benefit of implementing CLM for ourselves is the real-time insights and data. Managing contracts manually is like working in the dark; CLM shines a light into every stage of the process.
- Real-Time Insights: At any given moment, we know the status of our contracts. This visibility helps us stay on top of every detail, reducing the risk of missed deadlines or compliance issues.
- Performance Tracking: CLM also gives us the ability to analyze how our processes perform over time, giving us the ability to continuously optimize our workflows and improve efficiency.
- User Interaction: Knowing how our team interacts with the system provides valuable insights, from which users are most active, to identifying pain points or training needs.
- Actionable Reporting: Our multiple customized dashboards give us both a high-level view and granular details, allowing us to make informed decisions quickly and effectively.
This level of insight empowers us to make smarter, data-driven decisions that move our business forward—something we help our clients achieve as well.
Reducing Risk and Ensuring Compliance
A third way that CLM’s power shows up for us is in the complex area of compliance. Manual contract management is not only time-consuming, but it also introduces risk. Copying and pasting the wrong information or using outdated templates can lead to costly mistakes. CLM mitigates these risks by ensuring compliance from the very beginning.
- Consistent, Up-to-Date Templates: With CLM, we know we are always using the most current templates, eliminating the risk of outdated documents. This significantly reduces errors and ensures our contracts meet the highest standards of compliance.
- Efficient Legal Review: Pre-approved contract templates and standardized processes minimize the need for lengthy legal reviews, reducing delays and ensuring compliance at every step of the way.
- Controlled Redlining and Approvals: For contracts that require negotiation, the CLM system tracks all changes, ensuring that redlines are properly reviewed and approved before moving forward. This structured approach helps reduce risk and guarantees compliance with regulatory and legal standards.
- Clear, Compliant Workflows: Each contract follows a consistent workflow, ensuring that no steps are skipped or overlooked. This consistency helps us confidently meet all regulatory requirements, while simultaneously increasing efficiency.
By ensuring compliance from the start, we minimize risk and keep our business running smoothly.
Improving Customer Satisfaction with Speed and Accuracy
The final area where we reap the benefits of CLM is in client relationships. Speed and accuracy aren’t just internal goals—they directly impact our ability to serve clients with excellence. Streamlined processes translates into fast turnaround and precise, error-free contracts. This level of service has a significant impact on client satisfaction, and our clients are the bedrock of our business.
- Faster Contract Turnaround: Thanks to CLM, we can typically generate and finalize contracts within just a few hours. This agility not only saves us time but also reduces wait times for clients, keeping projects moving forward with minimal delays.
- Accurate, Pre-Approved Language: Many of our clients have pre-negotiated terms, and with CLM, we can seamlessly pull those details into each contract. This saves time on both ends, reduces the need for back-and-forth, and ensures that contracts are always clean and accurate.
- Meeting Obligations on Time: By having a clear, organized process, we consistently meet our contractual obligations. This reliability builds trust with our clients, creating stronger relationships.
CLM allows us to deliver not just contracts, but confidence. Our clients know that we provide fast, accurate, and seamless service every time.
Why We “Drink Our Own Champagne”
The tools we recommend to our clients aren’t just theoretical solutions—we use them ourselves because they work. Our own experience with CLM has shown us just how much this system can transform business operations, reduce risk, improve efficiency, and deliver measurable results. CLM is more than just a service we offer—it’s the backbone of our operations, enabling us to serve our clients better every day.
When it comes to contract lifecycle management, we don’t just talk the talk—we walk the walk. We “drink our own Champagne” experience the same benefits that we deliver to our clients. It’s not just about solving problems for others; it’s about solving problems for ourselves, as well.
We would love connect and solve problems for you, too. Get in touch here.